Account Management:

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• Proactive management of multiple client social media accounts, ensuring content meets Tonnessen Studio standards
  and is efficiently published.

• Working with the Creative Director to define cohesive social media strategies inclusive of brand-driving and growth-driving initiatives.

• Collaborating with the graphic designer to create social media assets following digital best-practices.

• Creating and implementing monthly content calendars from concept to execution, sourcing and organizing imagery, prepping content with appropriate tags and/or copy, and executing daily publication.

• Concept social-first content and develop plans for brand engagement in real-time cultural conversations that reinforce
  relevancy.

• Manage and report on paid marketing campaigns.

• Engage with clients’ digital communities on behalf of clients, advising on engagement best practices, public-facing comment responses, keyword identification for comment filters, and any other responses from the community.

• Providing administrative support for our client portfolio, crafting bi-weekly agendas and meeting recaps, saving and organizing client assets, and keeping track of weekly tasks.

• Producing monthly client reports, collecting key takeaways and leveraging those insights to inform the team’s creative and strategic decisions moving forward.

• Identify and evolve a distinct brand voice and aesthetic that is authentic and consistent across all social platforms.

• Stay abreast of new platforms/technological advances and share a weekly report with the Studio team with relevant industry news.

• Support with special projects across: brand marketing, website development, e-mail marketing, experiential marketing, and paid marketing.